10th grade high school dropout. Pursuer of the fine arts by way of street music and slam poetry. Artists for parents. Beck was never meant to blend in, and yet he’s most revered for his chameleonic tendencies. He seamlessly ‘shifts musical styles and textures from one album to the next’ (Slant Magazine, 2018) encompassing all manner of modern music, drawing from hip-hop to blues, trash rock, pop, soul, lounge music, and beyond.
Directed by Baby Driver director Edgar Wright, produced by Anonymous Content, and shot on Stage 3, Beck’s recent music video ‘Colors’ reveals that by knowing how to blend in he knows how to set himself apart. In the piece he’s portrayed as a mannequin misfit alongside a love interest, two black and white (save for his boutonniere and her lips), choreographically uncoordinated characters thrown in to a world of vibrant color and synchronized dancers. An anthropomorphized blank canvas, Beck and his lover seek to be fulfilled, unaware of each other’s presence.
View a 30 second youtube teaser clip here
Or, to see how the story unfolds, head over to Apple Music (with your free trial or paid subscription) for the full music video here